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Sales Specialist - Critical Care

Bristol
2 weeks ago
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Sales Specialist – Critical Care
Territory: Southwest (Remote working)
Reports to: UK Sales Manager
Package: £55k + c30% bonus (uncapped), Company Car, Pension (10%), private health, laptop, mobile *
Role overview:
Southwest territory-based Sales specialist, responsible for the sales and account management of Hospital Blood Testing Analysers (Blood Gas) across all sectors of the business; Clinical (Point of care) and Veterinary (new market).
Company Overview:
Unique opportunity to join a world leader in the development and manufacturing of state-of-the-art, whole blood, point-of-care and critical care analysers, a business that also provides the biotechnology industry with the most advanced instruments for cell culture monitoring. One of the fastest growing in vitro diagnostic companies in the world whose biosensor technology is incorporated in products ranging from handheld meters for glucose point-of-care testing to critical care whole blood analysers designed for rapid measurement of over 20 analytes.
With ongoing pioneering technological innovation and continuous new Product Development, this business is at the forefront of their industry.
Job Summary and/or Key Objectives:

  • Field based Sales specialist, responsible for the sales and account management of Hospital Blood Testing Analysers (Blood Gas) across all sectors of the business; Clinical and Veterinary (new market)
  • Interacts with customers, building relationships with Clinical & Medical Leads, Nursing Staff, Point-of-Care Coordinators/teams, Laboratory Directors, Procurement and other KOL’s of NHS Trusts, and Veterinary services to promote and sell the HBTA range of products
  • Interacts with field sales colleagues to develop strategic sales approach to maximise potential with NHSI Pathology footprints
  • Interacts with Product Manager in the performance of Product evaluations/demonstrations
  • Manages tender sales cycle ensuring progression to secure business
  • Manage all tender submissions for HBTA on assigned territory, driving tender specifications in line with product USPs.
  • Develops leads/opportunities and converts them into sales
  • Identifies and develops opportunities for new channels e.g., Universities, Veterinary sector
  • Identify and develop Key Opinion Leaders for HBTA products across all business sectors
  • Requires the ability to understand and educate end users on application issues
  • Periodically assist in application matters on the Blood Gas Analysers
  • Works closely with UK Support Manager to resolve customer issues related to product performance
  • Works closely with Marketing to formulate strategic marketing plan for products within Territory
  • Supports Scientific Marketing Studies conducted in collaboration with Medical and Scientific Affairs (MASA) department, reviewing protocol details with the customer. Ensures adherence to the protocols throughout the study.
    Reporting Relationships:
  • Reports directly to the National Sales Manager
  • Works closely with European - Marketing Director, Scientific Affairs Director and Service Director in an overall plan to promote, demonstrate and sell HBTA
  • Works closely with UK Support Manager to resolve customer issues
  • Works closely with Area Sales Manager (POC) to develop sales opportunities
  • Works closely with Marketing & Promotions Specialist to develop strategic marketing plan
    Requirements:
  • Ideally minimum of 2 years’ proven successful sales experience, capital equipment and/or reagent rental sales in a critical care, hospital or laboratory setting or qualified BMS with commercial understanding looking to move into a commercial role.
  • Experience in a Point of Care environment
  • BSc in a related life science preferred.
  • Demonstrable track record
  • Working knowledge of Salesforce
  • Good Microsoft Office experience
  • Full Driving Licence (Manual vehicles)
  • Remote working
    HBTA: Hospital Blood Testing Analysers
    MASA: Medical & Scientific Affairs
    *Full package details to be discussed upon successful application

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